About Us

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Founder & Principal – Jeff Smith

Jeff Smith founded CrowdSaw to help companies strengthen go-to-market strategy and execute smarter digital growth.

Jeff brings more than a decade of experience working at the intersection of technology, media, and revenue strategy, partnering with Fortune 500 brands and growth-stage companies across the digital ecosystem.

Before founding CrowdSaw, Jeff held revenue leadership roles with companies including BuzzFeed, Twitter, Adobe, and AOL, where he focused on building strategic media partnerships, scaling regional sales teams, and helping organizations navigate the rapidly evolving digital landscape.

Through CrowdSaw, Jeff works with companies at different stages of growth—from venture-backed startups refining their go-to-market strategy to regional businesses looking to improve digital marketing performance and customer acquisition.


What CrowdSaw Does

CrowdSaw helps organizations translate strategy into measurable revenue growth through a combination of go-to-market planning, marketing strategy, and digital media execution.

Typical engagements include:

  • Go-to-Market Strategy & Revenue Planning

  • Sales and Marketing Alignment

  • Digital Marketing & Growth Strategy

  • Paid Media Planning and Campaign Management

  • MarTech & SalesTech Advisory


Experience Across the Digital Ecosystem

CrowdSaw works with a network of experienced professionals across the digital media, marketing, and technology landscape—bringing together expertise from leading platforms, publishers, and brands.

This perspective allows CrowdSaw to help clients navigate an increasingly complex digital environment while focusing on what matters most: driving efficient, measurable growth.


Selected Engagements

CrowdSaw has supported organizations including:

  • Search Discovery

  • Contract Hound

  • Oxi-Thyme of the Carolinas